GJ² Guitars Debuting Zora Model at NAMM

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Orange County guitar makers GJ² have announced that they will be debuting their Zora models during the upcoming NAMM convention this Winter. Tom had both an input in the design and technical processes of this model and it sounds like it’s been another amazing collaboration. Fans might recognize this prototype since Tom has been playing the model for the majority of the Push and Shove era. Tom is quoted saying that Grover Jackson (the head at GJ²) is “amazing” and all models that he has been given of the guitar have played beautifully. The instruments are gorgeous and we’re sure it’s been such a thrill for Tom to be involved.

Both Tony and Adrian are frequent visitors of the NAMM convention so hopefully more coverage comes out from the event.

Premier Guitar — Grover Jackson’s GJ2 Guitars has announced two new models and a line of pickups in advance of the Winter NAMM Show: a bolt-on version of their Arete, a new single-cut in collaboration with No Doubt’s Tom Dumont, and Habanero pickups.

Zora

While No Doubt has been touring in support of its new studio album Push And Shove, the band’s guitarist, Tom Dumont, has been playing a newly designed guitar called Zora. The instrument is not yet available in music stores, but that’s about to change beginning in January.

During No Doubt’s recent television appearances and live performances, notably their seven-night residency at the Gibson Amphitheatre in Los Angeles, Tom has been seen and heard using three different prototypes of the new Zora guitar built by Orange County, California manufacturer GJ2 Guitars. The Zora model is designed by GJ2 co-founder Grover Jackson with technical and aesthetic input from Tom. Zora prototypes have been made using mahogany and Sapele (African mahogany) wood and are built to maximize stability, sustain and tone. The company’s own Habanero pickups as well as the volume and tone knobs and other hardware are all made in-house. Mother of Pearl chevron-shaped fretboard inlays are inspired by Art Deco architecture. Zora protoype 3 features a natural hand-oiled finish and Super-Vee “BladeRunner” tremolo. Tom Dumont commented, “Grover is amazing. He’s made me three guitars so far and they all play beautifully. By making prototypes we’re able to try out different ideas, find out what works, discover and correct any flaws. It’s a process. By the end of it we will have the perfect version of Zora.”GJ2 Guitars is preparing to launch a full line of Zora guitars in 2013, to be unveiled at the January Winter NAMM Show in Anaheim.

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