Photos: Design With Purpose Digital Lookbook; New Website (Updated)


Gwen’s new eco-friendly label with Michael Glasser, Design with Purpose, launched today with it’s official website, Though the site is still a work in progress (which you will be able to purchase from), fans can sign up for a mailing list to receive the latest news on the collection and also shared a download link to the line’s Spring 2014 lookbook (which you can access here).

Details have been reveled that the line will be hitting online retailers and starting next weeks and will also hit select stores in California, Florida, Tennessee, New York and Canada.

The 18-piece collection will retail between $180 to $250 USD and features “stylish high-low tanks, moto vests and blouses with cuffed sleeves, crop tops and slouchy, cropped trousers made from Tencel, an eco-friendly fabric”.

Click here to check out more from the collection!

Welcome to DWP!

Thank you for signing up to hear more about Design With Purpose. The shop-able website will be live soon but until then, you can preview the line here:

DWP will be available in these stores:

Ron Herman in Los Angeles, California
Salt in Venice, California
Therapy in San Francisco, California
Jamie in Nashville, Tennessee
Atrium in Miami, Florida
Otte in New York, New York
TNT in Montreal & Toronto, Canada
Holt Renfrew in Toronto, Canada

Online at:

Love what you see? Tell your friends about DWP and share how you live each day #withpurpose. We will be picking people to feature on our blog and we want to hear from you!


Photographer Carolina Palmgren shared a photo from the set of a DWP photo shoot giving us more to look forward to.

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