Both L.A.M.B. and Gx have shared more photos of the upcoming sunglasses line which they posted are available starting January 22! They also said that they’ll be sharing more details soon on the collection.
A new press release has been shared courtesy of Optical Vision Resources which features more details on the upcoming L.A.M.B. and Gx lines and quotes from Gwen on creating the collections.
In the release, they describe the L.A.M.B. frames which “features Gwen’s love of “black and white” by expressing it through graphic uses of stripes, checkers, geometric prints, and color blocking.” The Gx collection features more “unconventional shapes and colors” in hopes to appeal to “a young, self-expressive, and creative audience.”
On the collection, Gwen says, “I feel like I’ve been waiting my whole life to get to do this and finally getting to design eyewear is a dream come true! Getting to design two different collections is even better than a dream! L.A.M.B. is chic, modern and beautiful. The glasses are graphic with a lot of black and white. L.A.M.B. is all about my life-long love of classic Hollywood glamour mixed with a cool street style edge. In contrast, gx eyewear is bold, colorful and more playful.”
We recommend checking out the press release for details and photos of the upcoming range of L.A.M.B. and Gx frames and sunglasses expected to release on January 11.
Tura Inc. has shared a few sneak peeks at the upcoming L.A.M.B. eyewear collection launching January 11 which features both optical and sunwear styles. Select styles are available now and Tura shared that more are on the way soon!
The first collections from Gx and L.A.M.B. will include 12 ophthalmic styles and 12 sunglasses from each brand. The lines are said to be influenced by Gwen and her extensive personal collection. Prices for the collections vary, with L.A.M.B. naturally having more of a luxurious touch. Each L.A.M.B. pair will retail $150-$250 and Gx is expected to range between $50-$175.
Click here to see upcoming styles from Gx also launching January 11.
L.A.M.B optical – LA006 in black is an urban shape featuring our signature slot head screws. It embodies Gwen’s fashion sensibility in merging street with retro. The L.A.M.B. Collection is launching January 11th!The L.A.M.B. Collection is launching January 11th! #LAMBLovers #Tura #Frames #GwenStefani #Eyewear @Gwenstefani
Some of the L.A.M.B. Eyewear optical line- LA002 (olive) offers rich acetate laminates over pearlized marbles. LA001 (crystal) features acetate cut down features on the frame front with a cat-eye shape; inspired by Gwen’s love for vintage glamour. LA005 (black) is a bold urban shape with marbled acetate lamination. The L.A.M.B. Eyewear collection is launching 1/11/16 and has amazing details in every frame. Stay Tuned!!! #LAMBlovers #frames #tura #gwenstefani #fashion #eyewear @gwenstefani
This L.A.M.B. Eyewear sun collection is UNBELIEVABLE! From top to bottom: LA501 (bone); it’s a street inspired shape with laminated colors and metallic gold inlay to create a rock like surface. LA504 (bone) was inspired by a retro navigator featuring metal inlay across the top frame front and temple head. It features slot head screws giving this urban frame that industrial feel. LA506 (tor) sports a 90’s inspired brow line with custom color blocking – it blends gwen’s love for glamour and street style. #LAMBeyewear #LAMBlovers #frames #tura #gwenstefani #fashion #eyewear @gwenstefani
A piece of the L.A.M.B. Eyewear sunwear collection – LA503 (black) is a retro inspired cat-eye shape using modern color combinations. This pair has a black crystal spider web on the frame front. Much more L.A.M.B. Eyewear to come!! Lauching January 11th! Stay tuned for more because we’re just getting started. #LAMBlovers #frames #tura #gwenstefani #fashion #eyewear @gwenstefani