We are SO happy Gwen’s campaign is turning into another success for her!
Fashion ETC — Talk about blonde ambition â€¦
Gwen Stefani is putting her signature platinum hair to good use in a new TV commercial for the Lâ€™OrÃ©al Paris Superior Preference Hair Color line.
The ad sees the singer/L.A.M.B. designer, who joins Jennifer Lopez as a spokeswoman for the beauty brand, whipping her hair around as she touts the productâ€™s â€œrock steady shine.â€
Stefani wears a gold top as well as a black suitâ€”her song â€œLuxuriousâ€ playing in the backgroundâ€”while modeling hairstyles ranging from a sleek high ponytail to perfectly tousled Marilyn Monroe waves.
The sleek ad is in sharp contrast to her earlier, bolder commercial for the Infallible Le Rouge 10-Hour Lip Color, which saw the singer sporting red, white, and black ensembles as she scrawled â€œBecause weâ€™re worth itâ€ in red lipstick and chewed on diamonds and cherries with her scarlet lips.
Your move, Lopez.