OPI revealed their official announcement and press release for Gwen’s highly anticipated collaboration with the nail lacquer line for a special limited edition collection which will debut in January 2014.
OPI has shared that the special line of lacquers was inspired by Gwen and the Met Gala that took place in New York earlier this year.
The line will include 7 limited edition nail lacquers, featuring standout colors and and breakthrough finishes. The collection will include shades named after songs and phrases inspired by Gwen: “Hey Baby,” “I Sing in Color,” “Love.Angel.Music.Baby.,” “4 in the Morning,” “In True Stefani Fashion,” “Push and Shove” and “Over & Over A-Gwen”. The last one is a limited edition signature red shade especially created for Gwen which will come in it’s own special box set “which includes Swarovski black crystals and silver, gold and pewter studs in bar, square, diamond and circle shapes for creating unique nail designs, as well as nail glue for easy application”. No other images have officially been released yet, but they will feature Gwen all over it’s packaging.
Thank you to OPI for sending us the official press release and rights to share the photo of Gwen above (click here to see it in super HQ). We’ve bolded the information on the shades below and hope to share more photos from Gwen’s new campaign for OPI (she looks phenomenal!)
We wish Gwen and OPI all the best and hope for a successful collaboration!
OPI Partners with Music and Fashion Icon
Gwen Stefani to Launch Limited Edition Nail Lacquers, Featuring Breakthrough Finishes.
OPI joins celebrity partner Gwen Stefani in announcing seven new limited edition nail lacquers for 2014, featuring standout color in breakthrough finishes. Highlights from the collection include a bold red lacquer that pays homage to Gwenâ€™s signature lipstick, a new semi-matte satin finish in shades of gold and black, and a mirrored chrome paired with a special base coat.
Inspired by the 2013 Metropolitan Museum Costume Institute Gala that featured the theme â€œPunk: Chaos to Couture,â€ OPI Executive VP and Artistic Director Suzi Weiss-Fischmann decided to create a collection of lacquer celebrating the role of music as a major influence in fashion. â€œWith her expertise as a singer, songwriter and designer, who better to collaborate with than Gwen Stefani?â€ asks Weiss-Fischmann. â€œKnown for her trademark red lips, bold eye makeup and nail art, Gwen uses beauty to accessorize her style.â€
Gwenâ€™s signature red OPI hue â€“ Over & Over A-Gwen â€“ is available in a boxed set, which includes Swarovski black crystals and silver, gold and pewter studs in bar, square, diamond and circle shapes for creating unique nail designs, as well as nail glue for easy application. Love.Angel.Music.Baby. and 4 in the Morning feature a new, semi-matte satin finish designed to be worn without top coat. Push and Shove, a bold chrome hue, is also worn without top coat but requires a special complimentary base coat â€“ Lay Down that Base. One thin coat of Lay Down that Base topped with two thin coats of Push and Shove yields an intense, mirrored finish. The collection is rounded out with two glossy crÃ¨me lacquers and one sparkly glitter shade: Hey Baby, I Sing in Color, and In True Stefani Fashion.
â€œOPI wanted to create a collection as dramatic, diverse and glamorous as its namesake,â€ adds Weiss-Fischmann. â€œWith crÃ¨me and glitter hues, new satin matte texture, a mirrored chrome and SWAROVSKI ELEMENTS, Gwen Stefani by OPI presents the latest in pigments and finishes, while combining elements of haute couture and street fashion.â€
Gwen Stefani by OPI includes the following seven limited edition nail lacquers:
– Hey Baby
– I Sing in Color
– 4 in the Morning
– In True Stefani Fashion
– Push and Shove* and
– Over & Over A-Gwen**
Gwen Stefani by OPI nail lacquers contain no DBP, Toluene, or Formaldehyde, and feature OPIâ€™s exclusive ProWideâ„¢ Brush for the ultimate in application. This promotion will be available beginning January 2014 at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillardâ€™s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for $9.00 ($10.95 CAN) suggested retail for each nail lacquer. The boxed set including Over & Over A-Gwen and SWAROVSKI ELEMENTS will retail for $14.95 ($18.95 CAN).
For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!
*Must be worn with Lay Down that Base, which is complimentary when purchasing Push and Shove
**Sold only in a boxed set including SWAROVSKI ELEMENTS
No Doubt — Gwen has partnered with professional nail care industry leader OPI to release seven new limited edition nail lacquers next year. Inspired by the 2013 Met Gala in New York City that featured the theme â€œPunk: Chaos to Couture,â€ the collection celebrates the role of music as a major influence in fashion.
â€œWith her expertise as a singer, songwriter and designer, who better to collaborate with than Gwen Stefani? Known for her trademark red lips, bold eye makeup and nail art, Gwen uses beauty to accessorize her styleâ€ says OPI Executive VP & Artistic Director Suzi Weiss-Fischmann.
Gwen Stefani by OPI includes seven limited edition nail lacquers: Hey Baby, I Sing in Color, Love.Angel.Music.Baby., 4 in the Morning, In True Stefani Fashion, Push and Shove and Over & Over A-Gwen. The latter color, Over & Over A-Gwen, was created to match Gwen’s signature red lipstick and is available in a boxed set that includes Swarovski crystals and studs to create inspiring nail art.
The collection will be available beginning January 2014 at professional salons, including Chatters, Dillardâ€™s, Pure Beauty, Regis, Beauty First, Trade Secret, and ULTA.
OPI & I are coming to get u next year!! New nail polish collection with 7 new colors. I <3 @OPI_products!!!! gx
— Gwen Stefani (@gwenstefani) October 9, 2013