OPI Announces Collaboration With Gwen

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OPI revealed their official announcement and press release for Gwen’s highly anticipated collaboration with the nail lacquer line for a special limited edition collection which will debut in January 2014.

OPI has shared that the special line of lacquers was inspired by Gwen and the Met Gala that took place in New York earlier this year.

The line will include 7 limited edition nail lacquers, featuring standout colors and and breakthrough finishes. The collection will include shades named after songs and phrases inspired by Gwen: “Hey Baby,” “I Sing in Color,” “Love.Angel.Music.Baby.,” “4 in the Morning,” “In True Stefani Fashion,” “Push and Shove” and “Over & Over A-Gwen”. The last one is a limited edition signature red shade especially created for Gwen which will come in it’s own special box set “which includes Swarovski black crystals and silver, gold and pewter studs in bar, square, diamond and circle shapes for creating unique nail designs, as well as nail glue for easy application”. No other images have officially been released yet, but they will feature Gwen all over it’s packaging.

Thank you to OPI for sending us the official press release and rights to share the photo of Gwen above (click here to see it in super HQ). We’ve bolded the information on the shades below and hope to share more photos from Gwen’s new campaign for OPI (she looks phenomenal!)

We wish Gwen and OPI all the best and hope for a successful collaboration!

OPI Partners with Music and Fashion Icon

Gwen Stefani to Launch Limited Edition Nail Lacquers, Featuring Breakthrough Finishes.

OPI joins celebrity partner Gwen Stefani in announcing seven new limited edition nail lacquers for 2014, featuring standout color in breakthrough finishes. Highlights from the collection include a bold red lacquer that pays homage to Gwen’s signature lipstick, a new semi-matte satin finish in shades of gold and black, and a mirrored chrome paired with a special base coat.

Inspired by the 2013 Metropolitan Museum Costume Institute Gala that featured the theme “Punk: Chaos to Couture,” OPI Executive VP and Artistic Director Suzi Weiss-Fischmann decided to create a collection of lacquer celebrating the role of music as a major influence in fashion. “With her expertise as a singer, songwriter and designer, who better to collaborate with than Gwen Stefani?” asks Weiss-Fischmann. “Known for her trademark red lips, bold eye makeup and nail art, Gwen uses beauty to accessorize her style.”

Gwen’s signature red OPI hue – Over & Over A-Gwen – is available in a boxed set, which includes Swarovski black crystals and silver, gold and pewter studs in bar, square, diamond and circle shapes for creating unique nail designs, as well as nail glue for easy application. Love.Angel.Music.Baby. and 4 in the Morning feature a new, semi-matte satin finish designed to be worn without top coat. Push and Shove, a bold chrome hue, is also worn without top coat but requires a special complimentary base coat – Lay Down that Base. One thin coat of Lay Down that Base topped with two thin coats of Push and Shove yields an intense, mirrored finish. The collection is rounded out with two glossy crème lacquers and one sparkly glitter shade: Hey Baby, I Sing in Color, and In True Stefani Fashion.

“OPI wanted to create a collection as dramatic, diverse and glamorous as its namesake,” adds Weiss-Fischmann. “With crème and glitter hues, new satin matte texture, a mirrored chrome and SWAROVSKI ELEMENTS, Gwen Stefani by OPI presents the latest in pigments and finishes, while combining elements of haute couture and street fashion.”

Gwen Stefani by OPI includes the following seven limited edition nail lacquers:
– Hey Baby
– I Sing in Color
– Love.Angel.Music.Baby.
– 4 in the Morning
– In True Stefani Fashion
– Push and Shove* and
– Over & Over A-Gwen**

Gwen Stefani by OPI nail lacquers contain no DBP, Toluene, or Formaldehyde, and feature OPI’s exclusive ProWide™ Brush for the ultimate in application. This promotion will be available beginning January 2014 at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for $9.00 ($10.95 CAN) suggested retail for each nail lacquer. The boxed set including Over & Over A-Gwen and SWAROVSKI ELEMENTS will retail for $14.95 ($18.95 CAN).

For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

*Must be worn with Lay Down that Base, which is complimentary when purchasing Push and Shove

**Sold only in a boxed set including SWAROVSKI ELEMENTS

No Doubt — Gwen has partnered with professional nail care industry leader OPI to release seven new limited edition nail lacquers next year. Inspired by the 2013 Met Gala in New York City that featured the theme “Punk: Chaos to Couture,” the collection celebrates the role of music as a major influence in fashion.

“With her expertise as a singer, songwriter and designer, who better to collaborate with than Gwen Stefani? Known for her trademark red lips, bold eye makeup and nail art, Gwen uses beauty to accessorize her style” says OPI Executive VP & Artistic Director Suzi Weiss-Fischmann.

Gwen Stefani by OPI includes seven limited edition nail lacquers: Hey Baby, I Sing in Color, Love.Angel.Music.Baby., 4 in the Morning, In True Stefani Fashion, Push and Shove and Over & Over A-Gwen. The latter color, Over & Over A-Gwen, was created to match Gwen’s signature red lipstick and is available in a boxed set that includes Swarovski crystals and studs to create inspiring nail art.

The collection will be available beginning January 2014 at professional salons, including Chatters, Dillard’s, Pure Beauty, Regis, Beauty First, Trade Secret, and ULTA.

15 thoughts on “OPI Announces Collaboration With Gwen

  1. Well I find it really cool 🙂
    I understand why people are like ‘meh’ though…..
    But what are people suddenly expecting on the music front really?
    Not much is going to happen for a while really is it….

  2. I do not understand you guys. Seriously. Gwen had long warned that when she created L.A.M.B. was something she would not mind if there were more creative to write songs. So I do not know what is the matter with you guys to criticize the fact that she was not doing more songs for now. Its sad. I know. But for now, I think she just about to write when she feels inspired. Make a record just to do, go out another ‘weak’ record (compared to previous). Push and Shove is not bad, but itsn’t cool as Rock Steady or ROS. I suppose no one acts in a good way one hundred percent pressure. So just let it go, guys.

  3. It’s the fact that they told us several times that there would be new music released in 2013 and that the creative processes was going very well and happening with ease… and then all the sudden… nothing. Just communicate with us and let your fans know what is going on either way. You don’t tell you fans that and then go silent eithout even bothering to take a few minutes to explain things. It just common deceny to your loyal fans. And there are less and less of us so they should at least show to their remaing fans that they stil care about us. It would take Gwen 30 seconds to Tweet that she just isn’t feeling inspired right now and doesn’t want to make a record until she is ready. Don’t tell us new music is coming this year and that it’s going reallly well and then just stop communicating al tog.ether and leave us hanging.

  4. I think it’s a nice little project. She looks great in the ads and it does give her some publicity again. Of course she didn’t contribute anything except for her picture and her name, but that’s how those celebrity products work. It’s not really an excuse for her not to work on new music though, but I guess beauty products with her name on them earn her more money these days than CDs that say “No Doubt” lol.

  5. I’m a guy and don’t really understand nail polish that much but I do admit those look really cool. I haven’t seen nails done like that before in that pic. Maybe it’s common bur I’m pretty clueless about it.

  6. I don’t know how much Gwen enjoys creating music anymore. Some of my other favorite bands and artists love it, but she always acts like it’s a chore.

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