Gwen Sold More Covers Than Scarlett Johansson and Leona Lewis

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Congratulations to Gwen! In a recent article on Business Insider, they are claiming that older (we mean that in the nicest way!) celebrities seem to be selling more magazine covers these days, and Gwen was mentioned as having one of the top sellers of InStyle magazine this year!

Business Insider — The good news for fashion magazines is that ad pages for their ever-important September issues have started to rebound. The bad news is that overall consumer magazine circulation and newsstand sales are both down (2.3% and 5.6%, respectively, in the first six months of 2010).

Interestingly, as Doree Shafrir notes in The Hollywood Reporter, the three most prestigious fashion titles — Vogue, Harper’s Bazaar and Elle — are putting over-40 actresses on their September covers, rather than the 20-something “Twilight” starlets one might expect.

On InStyle’s covers, 40-year-old Gwen Stefani outsold 25-year-olds Scarlett Johansson and Leona Lewis (648,000, 579,000 and 610,000, respectively) — and all three were outsold by Jennifer Lopez, who was 40 when she was on the cover in September and sold a whopping 853,000 copies (though September, as mentioned, usually is the biggest month).

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