Style Bistro has also confirmed a second installment of Harajuku Mini will launch on December 25 — just in time for Christmas!
Style Bistro — Gwen Stefani is expanding her popular Harajuku line of products with Harajuku Mini. In partnership with Target, she’s created an exclusive collection of clothing and accessories for infants and toddlers of both sexes and tween girls.
There will be more than 80 items to choose from in sizes ranging from six months to juniors. Moms will be excited to find jumpers, hoodies, onesies, faux-leather jackets, headbands and pants, all designed with an eye toward being fun and fashionable. They’ll also be pleased all pieces are priced from $3.99 to $29.99.
Gwen’s inspiration for the collection was the cool children’s clothing she’s seen in Japan and can’t find in the US. In a statement released by Target, Gwen is quoted as saying, “I am so excited to partner with Target because I’m able to create something inspired by that look but that’s easy to find and affordable. Now all the moms can get their hands on it!”
The first installment of Harajuku Mini will be available in Target stores beginning on November 13th with more items being launched on December 25th.
Check out this small mention of Gwen and Harajuku Mini in the latest Target newsletter. They promote her new Harajuku Mini commercial and reveal that the new collection will debut on December 25 of this year! Target also hints that more from the line will be coming as well after December!
Also, check out the Electronics department at Target stores to see Gwen’s commercial playing on the TVs!
While sporting the clothes she’ll wear in the exclusive Harajuku Mini for Target commercial, designer and singer Gwen Stefani took a break to pose with one of the adorable models dressed in an outfit from the collection.
Check out the commercial for yourself on www.youtube.com/target one week prior to the launch. The first two installments of the Harajuku Mini for Target collection will be available at Target stores and Target.com Nov. 13 and again on Dec. 25 and pieces will range in price from $3.99 to $29.99.