Today we are looking back at two different collections (mostly due to time constraints, sorry, not a reflection on the lines!), both Spring and Fall 2010 seasons. Both shows were held again in smaller venues, but this in no way hindered the presentations and style. Gwen also introduced us to her collaboration with Apple, bringing us fashionable Macbook cases that sold out everywhere and were a huge hit! Coming straight off the last No Doubt tour, Gwen looked fresh faced as she hit Fashion Week to promote her new fragrances and clothing line on September 10, 2009.
Style — Don’t give Gwen Stefani any guff about the validity of celebrity clothing lines: Not only has she been successfully plying her trade for seven years now, but she pointedly didn’t name the label after herself, because she wanted people to buy the clothes for their own merits and not “because of me.” (But, really, who wouldn’t want to look as good as Gwen does in clothes?)
Spring found Stefani mixing African and eighties-pop references (think Bow Wow Wow and Bananarama) with some rock-chick edge, natch. Besides the requisite biker jacket (in white leather), there were lots of zippers and tarty (in a good way) off-the-shoulder dresses and tunics, and one very mini pleated kilt (can you say Harajuku girl?). Harem pants, washed-silk cargo pants, and diaper dresses added a softness and ease to the line and demonstrated that it does indeed have relevance beyond smoky, poorly lit music venues that smell of stale beerâ€”and can stand on its own outside in the bright, daylight world.
And now we look back on the events and the presentation for L.A.M.B. Fall 2011 which took place on February 11, 2010.
Style — Gwen Stefani won’t let a little last-minute emergencyâ€”as in, half of the Fall collection getting stuck in transit due to the blizzardâ€”get her down. “We’ve had to scrape together what we can,” she said in a preview the day before her L.A.M.B. presentation, “but it’s actually forced us to be even more creative.” Case in point: a “vest” she strung together on the fly by linking up several leather belts.
Explaining the mood this season, she ticked off a checklist of tried-and-true Gwen references: “vintage, boudoir, military, fifties, sexy, and futuristic.” Making it all work might sound like a tall order, but the mash-up was signature Stefani, right down to the models’ pinup hair and scarlet lips. Among the more successful looks was a tailored military jacket worn with skinny houndstooth jeans, a twill and boiled-wool trenchcoat, and a chic black Ponte-and-leather body-con dress. If the collection wasn’t exactly concise, the variety and uniqueness of many of the pieces will get them noticed on the sales floor. And, no, you don’t have to be a ska punk to pull them off.
What did you think of the Spring and Fall 2010 collections? Come back tomorrow as we look back at one of Gwen’s most eclectic and praised seasons yet!