“Saturday Night Live” utility player Fred Armisen– er, we mean legendary drummer Jens Hannemann– is busy expanding his brand. After conquering the world of instructional DVDs, he now has his very own signature drumsticks. Featuring Hannemann’s autograph in a bold red script, the Pro Mark sticks will be available soon in music shops and on the Drag City website. You can see these beauties from multiple angles by taking a gander right here.
Of course, Hannemann’s calling card is the Complicated Drumming Technique DVD, and he has brought it back into the spotlight with a promotional clip featuring testimonials to its power from percussion colleagues like Glenn Kotche (Wilco), Torry Castellano (the Donnas), and Adrian Young (No Doubt).